The power of collaboration accelerates customer-centred innovation

 Cover of the PackagingEurope podcast

In November 2021, the first Innovation Academy between Blue Box Partners (the European alliance of VPK, Klingele, Hinojosa and Cart-One) and HBFuller took place at the HB Fuller headquarters (Lüneburg - Northern Germany), moderated by BoardOfInnovation.
 

This ‘Innovation Academy’ is the result of a collaboration that began in early 2021 between (Innovation Manager - Blue Box Partners) Daphné Vogelgesang-Deledicq and Elizabeth Staab (Sustainable Development Manager Rigid Packaging - HB Fuller) at the ‘Global Packaging Innovation Forum’ organised by PackagingEurope.

Daphné and Elizabeth had the same vision:

"When it comes to new sustainable packaging solutions, collaboration is the only way to success."
Elisabeth Staab
"Our aim is to provide our knowledge and experience to develop a Minimum Viable Product (MVP) that enables our customers to accelerate their packaging development and move into the pilot phase."
Daphné Deledicq

Learn more about the story behind the event, the process, the case studies and the results by listening to the listen to the PackagingEurope podcast.

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